Wednesday, October 10, 2007

2007 Club Industry Update

I'm here at the Club Industry trade show in Chicago. This is the second biggest industry fitness show behind the IRSHA trade show which we - Koko Fitness - attended in San Francisco. We are actually in the Star Trac booth (#701) this time around - and what a booth it is -the largest at the show. We are right next to Life Fitness and we are front and center when you walk in.

This afternoon I sat on a panel discussion group with Marc Onigman, the founder of Stone Hearth Fitness, talking about corporate fitness with a focus on adherence that lasted an hour and a half. I have one more Thursday morning that will once again be on corporate fitness but this time with an emphasis on programming.

Tomorrow is Day 1 of the show - with show time going from 12:30-5:30

More to report soon!

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